CLUMP FREE
(it's true!)
ALWAYS FRESH
(small size + delivered monthly)
EASY TO APPLY
(just the right curves)
SMUDGEPROOF
(yes, actually)
ULTRA CLEAN
(safe + eco-friendly)
HOW TO USE
VOLUME + CURL MASCARA
For max volume, fit the curve of the brush to the base of your lashes and apply mascara smoothly from root to tip. Be sure to apply mascara on the top of your lashes for an even more dramatic look. Layer and layer and layer; don’t hesitate. Create the volume you want!
To remove, gently massage your lashes with warm water and a simple cleanser or our FRESH micellar water. No harsh scrubbing necessary – let’s be kind to ourselves, shall we?
THE MASCARA
ON A MISSION
to help women create more
happy moments in everyday life
Mascara is kind of our thing, but happiness is what can really make an impact in the world. That’s why we’ve dedicated ourselves to helping women create happy moments in everyday life, whether it be through a happy mascara delivery, our #createhappy quest, or our donating directly to women in need.